ASTM-E1958:2007 Edition

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E1958-07e1 Standard Guide for Sensory Claim Substantiation

Published By	Publication Date	Number of Pages
ASTM	2007	27

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Category: ASTM

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Description

1.1 This guide covers reasonable practices for designing and implementing sensory tests that validate claims pertaining only to the sensory or perceptual attributes, or both, of a product. This guide was developed for use in the United States and must be adapted to the laws and regulations for advertisement claim substantiation for any other country. A claim is a statement about a product that highlights its advantages, sensory or perceptual attributes, or product changes or differences compared to other products in order to enhance its marketability. Attribute, performance, and hedonic claims, both comparative and non-comparative, are covered. This guide includes broad principles covering selecting and recruiting representative consumer samples, selecting and preparing products, constructing product rating forms, test execution, and statistical handling of data. The objective of this guide is to disseminate good sensory and consumer testing practices. Validation of claims should be made more defendable if the essence of this guide is followed.

PDF Catalog

PDF Pages	PDF Title
2	Scope Referenced Documents Terminology
3	Basis of Claim Classification
4	Consumer Based Affective Testing
7	Test Design—Consumer Testing
12	Test Location
13	Test Execution by way of Test Agencies—Food and Non-Food Testing
14	Laboratory Testing Methods
16	Test Design—Laboratory Testing
17	Questionnaire Construction Test Facility Statistical Analyses FIG. 1
18	FIG. 2 TABLE 1
20	TABLE 2
21	Keywords TABLE 3
22	TABLE 4
23	TABLE 5 TABLE 6
24	X1. COMMONLY ASKED QUESTIONS ABOUT ASTM AND CLAIM SUBSTANTIATION X1.1 What is ASTM? X1.2 Why ASTM Committee E18 Developed This Guide: X1.3 How Are the Members of This Committee Recruited? X1.4 Who Is the Intended User for This Guide?
25	X1.5 What Is the Intended Use of the Guide? X1.6 What Are the Applications of This Guide? X1.7 What Are the Limitations of This Guide? X1.8 How Are The Statistical Criteria for Parity and Superiority Determined?
26	X1.9 When is Descriptive Analysis the Best Method to Use for Claim Support? X1.10 How Does Descriptive Analysis Differ from Tests with Regular Consumers? X1.11 How Many People Participate in a Panel? X1.12 How Many Attributes Are Evaluated by the Panel to Make an Advertising Claim? X1.13 Can a Descriptive Panel in One Geographic Area Test a Product That is Sold or Used in Another? X1.14 How Much Training is Necessary to Prepare a Descriptive Analysis Panel? X1.15 What Were the Issues With the “No Preference” Option and How Were These Issues Resolved? X1.16 What Other Means are Available to Insure that a Claim is Defensible?
27	REFERENCES